A good mobile app must boast a great interface design and an engaging user experience, of course, but people also judge by appearances. In a crowded marketplace, developers must make sure that their app is beautiful enough to stand out. Animations can help on all counts. When used properly, UI animations can help reduce cognitive load, attract and direct users’ attention, and make an experience easier to follow.
Link: 8 imaginative ways to use animation in mobile apps
via http://www.creativebloq.com
