Mobile increasingly important for retail

Adobe has released their 2018 holiday shopping wrap, and in addition to the $2.1 billion average they found, researchers note that there were more than 20 $2 billion+ shopping days, and that mobile was a bigger than expected factor in how people completed their purchases. About half of all traffic came from mobile devices and nearly one-third (31%) of revenue.

Link: Mobile increasingly important for retail
via http://www.bizreport.com

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