App Annie: Mobile advertising is a must during the pandemic

In the worst of times, we reached for our smartphones. It’s no surprise that consumers spent 1.6 trillion hours on their mobile devices in the first half of 2020, up considerably from the same period a year earlier, according to a report from mobile data and analytics provider App Annie. But one of the report’s findings struck me as both intriguing and counterintuitive.

Link: App Annie: Mobile advertising is a must during the pandemic
via venturebeat.com

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