How mobile apps grab our attention: First empirical study on how users pay visual attention to mobile app designs sho…

Previous work on what attracts visual attention, or visual saliency, has centered on desktop and web-interfaces. ‘Apps appear differently on a phone than on a desktop computer or browser: they’re on a smaller screen which simply fits fewer elements and, instead of a horizontal view, mobile devices typically use a vertical layout.

Link: How mobile apps grab our attention: First empirical study on how users pay visual attention to mobile app designs sho…
via http://www.sciencedaily.com

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