Android smartphone loyalty falls while Apple at all-time high

While the smartphone industry wrestled with a lot (as did other industries) last year, the latter part of 2020 saw a resurgence as people started buying new devices again. A brand loyalty survey was conducted around the time the Samsung Galaxy S21 series came out. Sadly for Samsung, customer loyalty to their brand has dropped 11.as compared to the results of the survey from 2019.

Link: Android smartphone loyalty falls while Apple at all-time high
via androidcommunity.com

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