Google Struggles to Match Apple on Smartphone Privacy Changes

Pressured by Apple’s recent iPhone privacy initiative, Google is accelerating work to limit how app developers can track the 2.5 billion people who use phones powered by its Android software. The efforts are still in flux and have been delayed by internal concerns that such moves will diminish…

Link: Google Struggles to Match Apple on Smartphone Privacy Changes
via http://www.theinformation.com

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