Apple’s App Tracking Transparency is so good, it’s driving advertisers to Android

When Apple released App Tracking Transparency as part of iOS 14.5, it posed a simple question to iPhone users: Do you want this app to track your activity across other companies’ apps and websites? Less than three months later, a new report says that so many chose no, advertisers are flocking to…

Link: Apple’s App Tracking Transparency is so good, it’s driving advertisers to Android
via http://www.macworld.com

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