Salesforce Adds AI to Marketing Cloud

Salesforce today introduced artificial intelligence-powered innovations for Marketing Cloud to help companies humanize every interaction; make trusted, first-party data the foundation of their digital strategy; and optimize marketing impact with unified analytics. The innovations announced today include Einstein Engagement Scoring in Salesforce CDP, Einstein Designer, Interaction Studio Templates, and Datorama Connectors.

Link: Salesforce Adds AI to Marketing Cloud
via http://www.destinationcrm.com

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