10 Tips for Mobile-Friendly Email Campaigns

The numbers are out and strictly in favor of mobile phones! A whopping 68% of netizens are opening marketing emails on their smartphones. If we talk about the most pitched-to lead group – the millennials – 73% of them prefer marketing communication over email. So, it’s safe to say that your email campaigns must not only be mobile-friendly but also mobile-first.

Link: 10 Tips for Mobile-Friendly Email Campaigns
via http://www.jeffbullas.com

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