AT&T to Sell Xandr Ad Unit to Microsoft

AT&T will sell Xandr, its programmatic advertising marketplace, to Microsoft, the telco announced.
Financial terms of the deal were not disclosed; the transaction is subject to customary closing conditions, including regulatory reviews. Xandr has formally been part of WarnerMedia, and the sale of…

Link: AT&T to Sell Xandr Ad Unit to Microsoft
via variety.com

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