Why the Mobile App Should Be the Holy Grail for a Customer-Centric Automotive Industry

For the global automative industry, innovation in digital customer experience is a short drive away.The global automotive industry has been under threat from digital and technology-native disrupters like Tesla for some time. But are traditional automotive manufacturers about to lose the fight if…

Link: Why the Mobile App Should Be the Holy Grail for a Customer-Centric Automotive Industry
via http://www.cmswire.com

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